Itqualityassurance
While measuring engagement is similar to measuring adoption, the latter gives the percentage of key features your customers are using. Customers can be highly engaged by only using a few features, but the adoption metrics let you know the number of unique features in use.
- What are the adoption metrics?
- What is an adoption metric in project management?
- What is engagement metric?
- How do you measure adoption level?
What are the adoption metrics?
You can measure feature adoption using the 4 stages of the feature adoption funnel – Exposed, Activated, Used, and Used Again. The 5 key feature adoption metrics are feature adoption rate, breadth of adoption, depth of adoption, time to adoption, and duration of adoption.
What is an adoption metric in project management?
Adoption rate is measured by the number of customers using a feature. Specifically, you're looking at the total number of users for that feature as a percentage of the total number of users for your product as a whole. This metric helps you identify features that suffer from adoption friction.
What is engagement metric?
What is the engagement metric? Home Dictionary Engagement metric. Indicator or KPI measuring the degree of commitment and the level of interaction of the audience with the content published by a brand.
How do you measure adoption level?
It is the percentage of new users to all users, whether it is for a product or a specific feature. For example, if you have 22 new users this month and the number of total users is 200: Your adoption rate is 22/200 x 100 = % 11.
