Are Content Management and Content Strategy the same?

1. What is difference between content strategist and content manager?
2. What is a content management strategy?
3. Are content marketing and content strategy the same?
4. What is the difference between a content plan and a content strategy?

What is difference between content strategist and content manager?

However, there's a big difference between the two roles. A content marketing manager takes care of the day-to-day operations of the content marketing production team while a content marketing strategist focuses on the planning, goal setting, and of course, strategy, for high-quality content.

What is a content management strategy?

A content management strategy is a structured plan that is used when you are creating, publishing, and governing your organization's content and data. Your content management strategy is critical to your organizational survival because it's the backbone of your effective information management.

Are content marketing and content strategy the same?

So, what's the difference? Your content marketing efforts will drive targeted traffic to your site and once they arrive, your on-site content strategy will work to convert that traffic into leads, followers and customers. By simply creating content and distributing it, you may miss out on great opportunities.

What is the difference between a content plan and a content strategy?

Content strategy defines what are you using content to do (e.g., generate and qualify leads), and, just as important, what you are not going to use content to do (e.g., upsell to customers). A content plan reflects the type of content and the topics you need to produce to fulfill the strategy.