What should I put on my blog sidebar?
Most Popular Blog Posts
Use the sidebar to showcase your most popular (i.e. most viewed or commented) blog posts that tell subscribers what you're all about. This way, readers won't have to dig through pages of content to find your signature posts.
Should blogs have sidebars?
More often than not, it's more important for you to engage and interact with readers through the content of your posts, which is why most sites have their sidebars on the right. Key takeaway: “If your blog doesn't include a sidebar, consider placing one in as soon as possible.
What should a sidebar contain?
Sidebars are a staple of website navigation — they're convenient to users and ensure that certain page elements are always in view. Inside them, you can place links, menus, widgets, CTAs, display ads, or just about anything else you want.