- What are conventions in marketing?
- Which are the 7 main sections of the marketing plan?
- What are the 5 elements of the marketing concept?
What are conventions in marketing?
Convention marketing is the deployment of creative activations outside of trade shows and conferences. Brands utilized this marketing approach to stand out in a crowded environment. Specifically to engage attendees before they enter the convention center. The goals are to create brand awareness, buzz, and booth visits.
Which are the 7 main sections of the marketing plan?
These seven are: product, price, promotion, place, packaging, positioning and people.
What are the 5 elements of the marketing concept?
The 5 areas you need to make decisions about are: PRODUCT, PRICE, PROMOTION, PLACE AND PEOPLE. Although the 5 Ps are somewhat controllable, they are always subject to your internal and external marketing environments. Read on to find out more about each of the Ps.