What is a customer journey map example?
A good customer journey map includes all the touchpoints where a customer interacts with your brand. It should include the various stages of the marketing and sales cycle, customer touchpoints across your product and website, and map out customers' actions, thoughts, and feelings at each stage, as well as KPIs.
What is website journey mapping?
A user journey map is literally what it sounds like — a visually diagrammed map of the path that a visitor takes through your site — from the homepage, through menus and links — to find what they are looking for.