- How do you identify extreme users?
- Which stage of the design thinking process would you interview prospective users customer?
- How do you respond to silence in design thinking interviews?
- Why should you include extreme users in design thinking?
How do you identify extreme users?
Extreme users can be described as the people on either end of the spectrum of users of a product or service. The distribution of users of most products or services follows a bell curve with the mainstream users in the centre and remaining 'extreme users' on either side of the peak.
Which stage of the design thinking process would you interview prospective users customer?
Stage 1: Empathize—Research Your Users' Needs
Empathize: the first phase of design thinking, where you gain real insight into users and their needs.
How do you respond to silence in design thinking interviews?
Welcome silence — During the interview if for some reason there is a longer pause between answers, resist the urge to prompt and let them figure it out. Often it means they are recollecting their thoughts and may come with better insightful responses. So welcome silence and do not be afraid of them.
Why should you include extreme users in design thinking?
The extreme users are those on the margins of a challenge or solution who can provide unique insights because of their special needs, perspectives, or actions. Taking into account the special needs and new perspectives of extreme users you are increasing the opportunity for innovation.