Do people like/hate popups, even if they're useful?

1. Do customers hate pop-ups?
2. Why do people hate pop-up ads?
3. How many people hate pop-up ads?
4. Why we should ignore pop-ups?

Do customers hate pop-ups?

82% said they hated pop-ups. These stats prove that using pop-ups can be risky.

Why do people hate pop-up ads?

Why do people hate pop-ups? Because they interrupt the user experience. You're in the middle of checking out a website or searching for something specific and then, suddenly, a giant pop-up ad appears, forcing you to look at it, pay attention to it and deal with it.

How many people hate pop-up ads?

In fact, 73% of people automatically disapprove of pop-up ads. There are over 200 million active daily adblocking software users, and all major web browsers have some sort of built-in pop-up blocker.

Why we should ignore pop-ups?

In general, most pop-ups are a nuisance – they are usually advertisements and can even be malware, and most people would prefer not to see them. As a general rule, you should leave your browser's pop-up blocker turned on to avoid getting these pop-ups.