Reminder emails best practices
- Choose a clear subject line. ...
- Be friendly, yet direct. ...
- Be brief. ...
- Include a CTA. ...
- Find the right sending time. ...
- Follow up more than once if needed. ...
- Use it as a marketing opportunity.
How effective are email reminders?
Reminders aren't magic. Compared to the number of responses we see from initial invites (those first impressions), the power of reminders is limited. A person is 5 times more likely to respond to your initial invite than to the 1st reminder, and the chance is even slimmer when it comes to additional rounds.
How often should you send email reminders?
Between 2-8 emails per month should be enough to get your message out to your entire list without being too much. You can start with only a few emails, increase the frequency when you have something that your recipient can act upon, then drop back to a lower level.