Itqualityassurance
Best practices for building an effective FAQ page
- Collect the TOP questions your customers ask. ...
- Organize questions into categories. ...
- Write from your customer's perspective. ...
- Don't underestimate the placement of your FAQ page. ...
- Add links to relevant blog posts and service pages. ...
- Include a clear CTA within each question.
What makes a good FAQ page?
Your FAQ page should address the most common questions customers have about your products, services, and brand as a whole. The best way to identify those questions is to tap into your customer service data and see which problems customers are consistently reaching out to you with.
What should a FAQ page contain?
An FAQ page (short for Frequently Asked Question page) is a part of your website that provides answers to common questions, assuages concerns, and overcomes objections. It's a space where customers can delve into the finer details of your product or service, away from your sales-focused landing pages and homepage.
Are FAQ pages good for SEO?
Are FAQ Pages Good for SEO? Yes, when optimized for relevant keywords, designed for optimal UX and properly marked up with structured data, FAQ pages are valuable to organic performance.
