How do I write a design rationale presentation for my client?

1. How do you present a rationale for a design?
2. What does a design rationale include?
3. How do you communicate design rationale?

How do you present a rationale for a design?

Start by explaining the overall concept of your design – what is it, who is it for (audience) and in what context will it be used? Then go into details, giving reasons for the design decisions that you've made. Remember – it's a rationale (requiring the reasons or logic behind your decisions), not a description.

What does a design rationale include?

Overview. A design rationale is the explicit listing of decisions made during a design process, and the reasons why those decisions were made. Its primary goal is to support designers by providing a means to record and communicate the argumentation and reasoning behind the design process.

How do you communicate design rationale?

Highlight the key messages without going into all the details, describing what questions you aimed to answer at each step, what methods you've chosen and why, and what are the insights that inspired your design (later you should be able to relate your design decisions back to your reasoning)