How important is the match between name and content for a domain/site name?

1. How important is matching a company's name to its domain name?
2. Should my website name be the same as my domain name?
3. What is important in domain name?

How important is matching a company's name to its domain name?

Do Your Domain Name & Business Name Have To Match? Your business name and domain do not need to match. The primary difference between business and domain names is that a business name is used for identification, branding and legal purposes, whereas a domain name is a digital website address.

Should my website name be the same as my domain name?

While it may seem obvious, your domain name should be the same as your brand name, or as close to it as possible. You don't want to confuse people who type in your domain name and get to a website with a different name.

What is important in domain name?

A strong domain name:

Adds professional credibility to your business and separates you from the millions of get-rich-quick-scheme websites out there. Provides visibility for your brand. Much like a storefront window, a good domain will create awareness and attract customers.