What does endless scrolling do to your brain?
Scrolling continuously is also harmful to mental health. The addictive quality can lead to obsessive-compulsive behaviors, anxiety, and depression. The constant bombardment of stories and images creates the illusion of endless possibilities, leading to a sense of urgency and FOMO (fear of missing out).
What is scrolling fatigue?
Scrolling fatigue happens when someone becomes frustrated, bored or tired with the content in front of them. The zombie scroller is the perfect example of scrolling fatigue, as is the person who quits because the content was just too long or uninteresting to engage with.
What is infinite scrolling?
Infinite scrolling is a listing-page design approach which loads content continuously as the user scrolls down. It eliminates the need for pagination — breaking content up into multiple pages.