Itqualityassurance
What is an email verification tool?
Email verification tools ensure that emails are deliverable, to reduce bounces, and improve email marketing and outreach campaign performance. Additionally, email verification tools help clean bots and inactive users from your mailing list to ensure business emails hit real, active recipients and avoid the spam box.
How do companies verify emails?
At its most basic, email address verification is an automated process that uses rules and data to review your entire email address list and identify addresses that are either safe for sending, valid but risky or unknown, or invalid.
