Itqualityassurance
What are product discovery methods?
There are many techniques teams use in Product Discovery, including: Conducting customer feedback interviews and running focus groups. Observing users as they use clickable prototypes or interact with mockups to better understand user needs and behavior.
What are 4 methods of customer discovery?
Common discovery techniques include interviewing, ethnography, low fidelity (lo-fi) testing, and journey mapping. 1. Customer discovery starts with understanding customers' pain points. The first step in customer discovery is to understand the problem—the specific pain point you are trying to solve.
