Why is it important to understand user behavior in interaction design?
Not only does it provide valuable insight about your product, but it also gives you a competitive edge, increases customer retention rates, ensures that you meet customer needs, and takes the guesswork out of UX design.
What is user behavior model?
User modeling is a part of a data mining operation explicitly designed for an exploration of the target audience (based on specific characteristics) and understanding the distinct patterns of its behavior. In a way, it is a direct result of human-computer interaction.