What color is best for online store?
A white background gives a crisp, clean and professional look. Also, this brand wants to say that buying from them is easy, and black and white are easy for customers to read. Black and white together is the best colour scheme for ecommerce because it is practical, professional and versatile.
What are trusted ecommerce colors?
Want to come across as trustworthy and dependable? Consider blue. The financial industry uses this to great effect. It's the color of security and trustworthiness, which is what you want people to feel when you're handling their money.