Is infinite scroll SEO friendly?
Infinite scroll is challenging SEO-wise.
Because of website indexing. Google enables JavaScript to load only a part of the content of a given page – the rest of the content is loaded when the user scrolls down the page.
Is infinite scrolling better?
Choosing between pagination and infinite scroll depends on your business and how your users consume content. While pagination works well for end users who have an end destination or desired outcome, infinite scroll is best for users who are looking to explore content, like on a social media site.
Is infinite scroll lazy loading?
Infinite scroll uses lazy loading and executes its demand to load more data (products or content) at the bottom of the page, without requiring an action such as the click of a button. On-demand loading is used to optimize content delivery by reducing time consumption and memory usage.