Does infinite scroll hurt SEO?
Infinite scroll is challenging SEO-wise.
Because of website indexing. Google enables JavaScript to load only a part of the content of a given page – the rest of the content is loaded when the user scrolls down the page.
How do I turn on infinite scroll?
However, you can turn it on or off any time by toggling the “Infinite Scroll” option on My Site → Settings → Writing.
Is infinite scroll lazy loading?
Infinite scroll uses lazy loading and executes its demand to load more data (products or content) at the bottom of the page, without requiring an action such as the click of a button. On-demand loading is used to optimize content delivery by reducing time consumption and memory usage.