Call

Infinitive or imperative for call to actions (for non-english interfaces)?

Infinitive or imperative for call to actions (for non-english interfaces)?
  1. What is the infinitive and imperative?
  2. What is a call to action on a website?

What is the infinitive and imperative?

The imperative is formed with the infinitive without to. It is used in manuscripts in order to: 1. Remind the reader of certain information, or bring attention to certain facts.

What is a call to action on a website?

A Call to Action (CTA) on a website is an instruction to the visitor in order to encourage them to take some kind of action. A Call to Action might be simple instructional text, such as “call us now”, “find out more”, or “subscribe to our Newsletter”.

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