Information Architecture for Widgets - how do I organise my content?

1. What is context in information architecture?
2. How information architecture impacts SEO?
3. Why is information Architecture important?

What is context in information architecture?

Each circle refers to: Context: business goals, funding, politics, culture, technology, resources, constraints. Content: content objectives, document and data types, volume, existing structure, governance and ownership. Users: audience, tasks, needs, information-seeking behavior, experience.

How information architecture impacts SEO?

SEO is a relatively large discipline, but there is one field that is particularly important to SEO — Information Architecture (IA). IA can help a website improve its discoverability through search engines and ensure good user engagement.

Why is information Architecture important?

Information architecture plays a significant role in websites that include many pages that a simple navigation system would not satisfy. A holistic user experience is efficient. A successful information architecture with a structured design helps retain users, reduce bounce rates, and boost a website's popularity.