- What is a Instagram carousel?
- Is it better to post a carousel on Instagram?
- How long is a Instagram Carousel?
What is a Instagram carousel?
An Instagram carousel is a post containing more than one photo or video, which users can view by swiping left on a post through the phone app. Desktop users can view a carousel post by clicking on the arrow button on the right of a post. Think of it as a slideshow of posts that users can control manually. everlane.
Is it better to post a carousel on Instagram?
Instagram carousel posts are one of the most engaging formats brands can use on the platform. Hootsuite's own social media team finds that, on average, their carousel posts get 1.4x more reach and 3.1x more engagement than regular posts on Instagram.
How long is a Instagram Carousel?
Videos should be less than 60 seconds long in MP4 format with a maximum size of 4GB. Images and videos of Instagram carousel posts can be portrait, square, or landscape.