Do landing pages have menus?
Most landing pages don't have a menu. This is because marketers don't want users wandering off without filling in the form. The form is captures the contact data and is the most important element on the page from a marketer's perspective. Most landing pages keep messaging clear and succinct.
Can a landing page stand alone?
A landing page is a standalone web page that a person "lands" on after clicking through from an email, ad, or other digital location. Every content strategy should include the use of landing pages to convert more traffic and increase conversions.
Should a landing page have navigation?
Your landing page shouldn't have a navigation bar. Why? It's been shown that removing the navigation menu on your landing page can increase your conversions by 100%. But only 16% of landing pages don't have navigation bars.