What is Microcopy on a website?
What is microcopy? The term “microcopy” refers to the tiny tidbits of copy found on websites, applications, and products. These short sentences tell a user what to do, address user concerns, provide context to a situation, and help tell the greater story about your brand, product, and the way you do business.
What is the Microcopy in apps?
Microcopy is the words and short sentences that you often interact with on a website, app, or other forms of digital products on the internet. These short messages are meant to guide users, offer insights, and communicate important information that helps users get value faster from your SaaS product.
What is Microcopy marketing?
Microcopy refers to phrases on websites that inform a visitor how to do something, provide context, or support a brand and its products. Microcopy speaks the language of the customer and tells them what they need to know.