Mobile

Mobile marketing statistics 2022

Mobile marketing statistics 2022
  1. What percentage of ads are mobile?
  2. Why mobile advertising is growing so rapidly?
  3. How much traffic comes from mobile?

What percentage of ads are mobile?

5. Of the total digital advertising spend worldwide, 60% is on mobile. Statista reported that in 2022, the mobile advertising expenditure worldwide reached over $288B.

Why mobile advertising is growing so rapidly?

The number one reason mobile marketing continues to grow is that more and more people are using mobile devices, especially smartphones. According to Statista, the number of smartphone subscriptions globally is currently over 6 billion and is projected to reach over 7.6 billion by 2027.

How much traffic comes from mobile?

The percentage of global web traffic on mobile phones has surged over the past decade. As of November 2022, 60.28 percent of all web traffic came through mobile phones.

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