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A multi-regional website is one that explicitly targets users in different countries. For example, a product manufacturer that ships to both Canada and the United States. Google Search tries to find the right locale page for the searcher.
What is multi lingual SEO?
Multilingual SEO: What is it and when should you use it? Multilingual SEO is the act of optimizing the content on your website for different languages, so you become searchable in new markets, and people in different countries can find your website through organic search.
How does a multi language website work?
A multi-lingual website is a website where the content is written in more than one language. The information displayed in different languages is often the same, but maybe tailored for different audiences. Booking.com is an example of a multi-lingual website as its content is available in 35 different languages.
Why have a multi language website?
Reaching a larger audience
First and foremost, a multi-language website will help you expand your reach and make contact with a much wider audience. With only 25% of internet users being native English speakers, it's high time to start catering to the other 75% and being sensitive to their needs.
