New features announcement / app cue

1. How do you inform people about new features in apps?
2. What are the features of a good announcement?
3. How do you announce a new UI?

How do you inform people about new features in apps?

How should I announce a new feature? The announcement should primarily be made over your blog, social media, and by sending emails to the existing customers and leads. After the release of the feature, you should set up tooltips and guides to let users know about the release inside your product.

What are the features of a good announcement?

Apart from these, you should also segment your audience to make sure that announcements go out to only those who actually need them without disturbing other audiences. A good feature announcement clearly shows the benefit to the reader, has a clear CTA, and uses various forms of content like gifs and videos.

How do you announce a new UI?

Announce user interface design changes on company website

You can either have a: “what's new” section on your website with all the recent and upcoming upgrades, or you can use a static website notification banner to deliver your message.