Itqualityassurance
- What is a good email signup rate?
- What is the average opt-in rate for email?
- What is a good opt-in percentage?
- What is a good conversion rate for newsletter signup?
What is a good email signup rate?
Across industries, the average email sign up rate varies between 1.95% and 4.77%. Whilst the numbers may seem small, there's a lot that goes into making that 3% difference. Factors such as the number of fields or the types of fields featured on an email form can make a huge difference in its conversion capacity.
What is the average opt-in rate for email?
The average email opt-in rate is about 1.97%. This number varies across industries, with some of the best email marketers seeing opt-in rates of up to 4%. The metric is so important because your other metrics are heavily reliant on how many people you have on your list.
What is a good opt-in percentage?
Broadly speaking, a common conversion rate for an email opt-in landing page is between 5% and 15%. The companies with the most success tend to convert at around 20-25%.
What is a good conversion rate for newsletter signup?
Newsletter Signup Conversion Rate Benchmark
Also known as email capture rate (ECR),experts suggest that a 2% or more ECR is healthy.
