Types

Personas without made up stuff?

Personas without made up stuff?
  1. What are the 3 types of persona?
  2. Can a persona be a real person?

What are the 3 types of persona?

3 Persona Types: Lightweight, Qualitative, and Statistical.

Can a persona be a real person?

Personas are fictional characters, which you create based upon your research to represent the different user types that might use your service, product, site, or brand in a similar way. Creating personas will help you understand your users' needs, experiences, behaviors and goals.

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