Itqualityassurance
- Do people leave more positive or negative reviews?
- Why are negative reviews important?
- Why are there more negative reviews than positive?
- How bad is a 1-star review?
Do people leave more positive or negative reviews?
Positive comments are more common than negative reviews, studies show. This creates a scarcity of negative ratings that consumers associate with value.
Why are negative reviews important?
Negative Reviews Build Brand Trust & Loyalty
Help future customers understand the context of a bad review. Show future customers that you understand their needs and will work to accommodate them. Show reviewers that you are there for them.
Why are there more negative reviews than positive?
So, why do we take bad experiences so much more to heart than good ones? Our brain. It handles positive experiences in one hemisphere and negative experiences in the other. Due to this separate treatment, negative emotions are processed more thoroughly than positive emotions.
How bad is a 1-star review?
A 1-star review means your customer rated their likelihood to recommend your product a 1 or 2 out of 10. This isn't a run-of-the-mill, things-could-be-better situation. They've had a passionately bad experience. 1-star reviews are emotional.
