Itqualityassurance
Definition of the term “Content Relevance” The term refers to how well the information on a website corresponds to a search query. Relevance criteria include content elements like the visible text, as well as images or videos.
Why is relevant content important?
Relevant content positions you as an authoritative figure
Having that constant visibility through content makes consumers more likely to want to do business with your brand because it becomes familiar and shows them that you really do know your stuff.
What does relevant mean in social media?
Being relevant
Essentially, what you share on social media must resonate with whom you are sharing it. To do this, you not only need to generate engaging content – a topic for another day! – you also need to generate engaging content that works for the channel on which you're posting.
