- What is an example of a product portfolio?
- What should be included in a product portfolio?
- How do you define a product portfolio?
What is an example of a product portfolio?
A product portfolio refers to the complete list of products offered by a company. For example, if an entity sells laptops and smartphones, the entity's portfolio contains laptops and smartphones. Its elements change if the entity adds a new product or removes an existing product in the offering.
What should be included in a product portfolio?
A product portfolio contains every product or service that a company provides, each of which will differ with regard to growth rate and market share. Products with high profit margins will often subsidize those with low ones.
How do you define a product portfolio?
A product portfolio is the complete collection of products or services that a business sells. The portfolio may be straightforward and consist of a single product, or it may consist of multiple, diversified product lines.