Itqualityassurance
What is a scroll map?
A scroll map is a tool that measures the average fold on a web page by automatically calculating where people scroll the most—and then stop, for both desktop and mobile users.
What is a spatial heatmap?
Types. There are two main type of heat maps: spatial, and grid. A spatial heat map displays the magnitude of a spatial phenomena as color, usually cast over a map. In the image labeled “Spatial Heat Map Example,” temperature is displayed by color range across a map of the world.
What is Hotjar heatmap?
Hotjar Heatmaps collect anonymized user behavior, allowing you to get an overview of your visitor behavior while protecting end-user privacy. With on-page suppression activated, you can make sure no personally identifiable information is ever seen in your Heatmap reports.
How do I track my heatmap?
You can read any website heatmap in two ways: by looking at the visualization and by reviewing the raw data points. You can spot click trends and issues at a glance thanks to the color-coded nature of heatmaps (red means the most interaction, blue the least).
