What is gated content in SEO?
Gated content can only be accessed by the public through a lead capture form. Typically, a website visitor will need to provide contact details and possibly answer a few questions (e.g. name, position, organization size, etc.). They will then be granted access.
What is a gated content?
Gated content is online materials, such as white papers, articles and videos, that require that users fill out a form before they can access them. The form may just ask for the user's name and email address or might demand more details, typically about their jobs and organizations.
Can Google read gated content?
Hard Paywalls
With “hard” paywalls, all content is gated off. This means that content can't be crawled or indexed by Google or other search engines.