Should the sign on experience for microsites within a company be exactly the same as the master site?

1. How is a microsite different from a website?
2. How many pages should a microsite have?
3. Are microsites a good idea?

How is a microsite different from a website?

A microsite is a branded content site—or a "content hub"—that lives outside of your company website and/or brand URL. Microsites do not need to have completely different URLs; they can be subdomains of your main website or even a subdirectory within it.

How many pages should a microsite have?

They are usually less than ten pages long, but they can be as many pages as you want. Microsites frequently have their own domain (e.g., mymicrosite.com), but they may also be hosted on a sub-domain (e.g., microsite.mycompany.com).

Are microsites a good idea?

Conclusion. Microsites are a great way to promote brands and events — separately from their parent brand/company. They offer great freedom to design their web space according to individual brand characteristics, without any restrictions.