What is social login app?
Social login is a single sign-on (SSO) technology that allows users to authenticate themselves on various applications and sites by connecting through a social media site rather than typing a separate ID and password on each website.
Why use social login?
Social login allows users to authenticate in a website or app without needing to create another password for this new account, or having to remember this password next time they return. The process relies on the credentials from a social networking service such as Facebook, Google, Twitter or an Apple account.
What data do you get from social login?
Social login gives you access to much more information about your consumer base, allowing you to filter content according to their demographic, specific interests, and personal circumstances. Basically, it allows you to personalize the user experience.