Itqualityassurance
- What is survey fatigue?
- What is respondent fatigue?
- Why is respondent fatigue important?
- What are the four basic survey modes?
What is survey fatigue?
Survey fatigue is what happens when your audience becomes uninterested in answering your surveys. There are two main types of survey fatigue: pre-response survey fatigue and survey-taking fatigue. Incorrect targeting, over-surveying, poor survey design, and long surveys are common causes of survey fatigue.
What is respondent fatigue?
Respondent fatigue is a well-documented phenomenon that occurs when survey participants become tired of the survey task and the quality of the data they provide begins to deteriorate. It occurs when survey participants' attention and motivation drop toward later sections of a questionnaire.
Why is respondent fatigue important?
Respondent fatigue lowers the quality of data collected for later questions in the survey and can introduce bias into studies, including nonresponse bias (JSM, 2016; JSM, 2015).
What are the four basic survey modes?
This paper will explore the pros and cons of four basic types of quantitative survey methodologies: mail, telephone, online, and in-person to guide you in choosing the best methodology for your study.
