What is UX banking?
User experience in banking (banking UX) is the combination of all emotions, thoughts and behavior of a client caused by the process of using a service/product or other interaction with a financial brand throughout all digital touch points of the entire customer journey.
Which bank has the best UX?
Take the top-performing bank from a UX perspective, HSBC. Based on EyeQuant data, the site scored a 94 out of 100 on Clarity, a measure of whether a design is clear and uncluttered.