Itqualityassurance
UX metrics are a set of quantitative data points used to measure, compare, and track the user experience of a website or app over time. They are vitally important for ensuring UX design decisions are made and evaluated using fair evidence rather than opinions.
What are KPIs in UX?
UX KPIs (Key Performance Indicators) are metrics that are collected and evaluated to measure the success of UX activities. They indicate how close a company has come to achieving its UX goals. UX KPIs enable the UX management to report quantitative progress in the area of UX.
How do I choose a UX metric for my product?
Set Your UX Metrics
To find out the best metric for your product you need to compare them with what the project demands. Make use of the data you already have to choose the right metrics. You might want all the metrics tracked for your project but don't do it. Your focus needs to be on the needs of the project.
