- What is visual consistency?
- What is consistency in visual design?
- What is consistency in an app?
- Why is consistency important in visual design?
What is visual consistency?
Visual consistency refers to the visual identity and appeal of a brand and is comprised of many elements like the graphics, color schemes, fonts, logo, etc. This aids your audience to recognize the brand even among a whole set of many brands.
What is consistency in visual design?
Consistency in design is about making elements uniform — having them look and behave the same way. We often hear designers talk about consistent navigation, consistent page layouts, or consistent control elements. In each case, the designer is looking for a way to leverage the usability by creating uniformity.
What is consistency in an app?
Consistency in UI design is concerned with making sure elements in a user interface are uniform. They'll look and behave the same way. This helps constantly prove a user's assumptions about the user interface right, creating a sense of control, familiarity, and reliability.
Why is consistency important in visual design?
It helps design work communicates clearly and look professional - Consistency looks professional and helps to ensure design work is communicating the intended message. A lack of consistency in design elements, sizes, colours etc can leave people confused and compositions looking messy!