Placeholder

What is the UX effect of input labels (NOT placeholders!) inside vs outside input wrappers?

What is the UX effect of input labels (NOT placeholders!) inside vs outside input wrappers?
  1. What is placeholder UX?
  2. Why are placeholders important?
  3. Is placeholder text accessible?

What is placeholder UX?

A placeholder is used to reserve space for content that soon will appear in a layout.

Why are placeholders important?

Placeholders are frequently used to provide important input formatting instructions or are used in place of a more appropriate label element (more on that in a bit).

Is placeholder text accessible?

Assistive technologies, such as screen readers, do not treat placeholder text as labels.

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