What is website industry benchmark for Net Promoter Score?

NPS benchmarks for leading industries in 2022. NPS benchmarks are the average Net Promoter Score for a specific industry on a scale from -100 to 100 by gauging customers' inclination to attract and refer new business and repeat business. Brands always try their best to get and stay consistent with a good score.

1. What is a good NPS score for a website?
2. What is the industry benchmark for NPS?
3. What is a good net promoter score 2022 NPS benchmark?
4. What is net promoter score in ecommerce?

What is a good NPS score for a website?

The creators of the NPS metric, Bain & Company, say that although an NPS score above 0 is good, above 20 is great and above 50 is amazing. Anywhere above 80 is the top percentile.

What is the industry benchmark for NPS?

According to our global benchmark data, which accounts for the NPS of more than 150,000 organizations, the average score is +32. Here's a closer look at the global benchmark numbers: The lower quartile of organizations (or the bottom 25% of performers) have an NPS of 0 or lower. The median NPS is +44.

What is a good net promoter score 2022 NPS benchmark?

A “good” NPS score is anything above 0.

Exceeding the score of 0 indicates overall customer loyalty to your brand, as you have more promoters than detractors. Per Doter, in 2022 on average, anything above 50 can be considered “Excellent” and anything above 75 “World-class”.

What is net promoter score in ecommerce?

Net Promoter Score is a metric that measures the likelihood of a customer recommending your brand to their personal and professional social circle. The higher your NPS, the higher the chance that your customers will turn into active Promoters and enthusiastic advocates for your products.