Itqualityassurance
Which are the 3 key tips to creating a usable experience map?
Keep it simple: any viewer should be able to make sense out of the map at one glance. Don't be afraid to include description boxes. Keep it self-contained: The experience map should stand on its own. Everything needed to understand the map should be included.
What is content mapping in UX?
Content Mapping is the graphic conceptualization of the content strategy of a company in relation to its type customers (buyer persona)and its phases of the purchase cycle of the product or services.
