When to use different colors?

1. What is the purpose of using different colors?
2. Why should you use contrasting colors?
3. How do you know what colors go best together?

What is the purpose of using different colors?

Use color to communicate mood

Many facets of color—particularly saturation (color purity) and value (range of light to dark)—are known to evoke emotion. But color also creates a mood. Compared to emotion, mood refers to a longer-lasting, milder and generalized experience.

Why should you use contrasting colors?

Contrast helps organize your design and establish a hierarchy—which simply shows which parts of your design are most important (and signals viewers to focus on those). But more than emphasizing the focal point of your design, good use of contrast adds visual interest.

How do you know what colors go best together?

The best way to find out what colors go together is to consult the color wheel. 'If you look at a color wheel you can see what colors are complementary to each other by noticing which ones are exactly opposite of one another, like blue and orange.