Itqualityassurance
Users need a confirmation so they are assured that they have clicked the correct link and have actually unsubscribed. They also need the confirmation in case they didn't click the link - maybe their account was compromised. This last email might inform them of something they didn't know was going on.
- Are confirmation emails necessary?
- What happens when you unsubscribe from an email?
- Do you have to enter your email to unsubscribe?
- How do I unsubscribe from mail subscriptions?
Are confirmation emails necessary?
Confirmation emails are important because they confirm that a customer action was successful, include important information, and give directions for next steps. All types of confirmation emails have high open and click-through rates, which give you more upsell opportunities.
What happens when you unsubscribe from an email?
In email marketing, to unsubscribe means to remove your email address from a company's mailing list so as not to receive any further emails or communications. Every email campaign must include an unsubscribe link to provide subscribers an option to remove themselves at any time.
Do you have to enter your email to unsubscribe?
One such law is the US's CAN-SPAM legislation. This law, enforced by the Federal Trade Commission, states clearly that you must include a clearly obvious way for subscribers to opt out of your commercial messages: Tell recipients how to opt out of receiving future email from you.
How do I unsubscribe from mail subscriptions?
Unsubscribe from mass emails
Open an email from the sender you want to unsubscribe from. Next to the sender's name, click Unsubscribe or Change preferences. If you don't see these options, follow the steps above to block the sender or mark the message as spam.
