How do you read heatmap data?
How do I read a heatmap? You can read any website heatmap in two ways: by looking at the visualization and by reviewing the raw data points. You can spot click trends and issues at a glance thanks to the color-coded nature of heatmaps (red means the most interaction, blue the least).
How do you check heatmaps on FullStory?
FullStory has a couple types of heatmaps which provide visual, aggregate data about how users engage with your pages. From watching any session replay, click Page Insights at the top. Here you'll find both Click Maps and Scroll Maps.
What do heatmaps show?
Heatmaps are used to show relationships between two variables, one plotted on each axis. By observing how cell colors change across each axis, you can observe if there are any patterns in value for one or both variables.