- How many people use the I'm feeling lucky button?
- Why did Google remove the I'm feeling lucky button?
- What is the point of the I'm feeling lucky button?
- Where did I'm feeling lucky go?
How many people use the I'm feeling lucky button?
In 2007, Google search boss Marissa Mayer estimated that 1% of all Google searches go through the I'm Feeling Lucky button – skipping Google's search results pages entirely.
Why did Google remove the I'm feeling lucky button?
The "I'm feeling lucky" button was actually losing Google millions of dollars each year, and equated for 1% of searches. This 1% of searches went to the first search result immediately, skipping all advertising and losing Google money.
What is the point of the I'm feeling lucky button?
The “I'm Feeling Lucky” button on the Google search page was designed to save people time. It does this by taking you directly to the first web page that returns for your query.
Where did I'm feeling lucky go?
The I'm Feeling Lucky button shows up only on the desktop version of Google. You can also access it from the address bar by typing a backslash, then pressing Tab on your keyboard.