What is F-shaped reading pattern?
The F-Shaped Pattern. In the F-shaped scanning pattern is characterized by many fixations concentrated at the top and the left side of the page. Specifically: Users first read in a horizontal movement, usually across the upper part of the content area. This initial element forms the F's top bar.
What is the F layout?
The F-Pattern is a simple layout designed to guide a user's eye to information that you want them to see based on engrained human behavior. In this case, the F-pattern is rooted in the way we read — left to right.
What is F and Z patterns?
F-patterns are most common on text-heavy web pages such as blog posts, when readers have to make sense of a lot of information very quickly. The visual hierarchy of the Z-pattern, also known as the reverse S-pattern, moves both from left to right and from top to bottom.