Itqualityassurance
Which is better opt-in or opt-out?
However, to analyze opt-in vs opt-out from a privacy standpoint, it is always better to have an opt-in option while collecting the personal data of users. It gives users control over their data and to choose if they want to share it.
What is opt-in policy?
An opt-in process requires the user to actively subscribe to receive emails or newsletters by providing their email address and sometimes their name and other personal information. 'Opt-in' consent means that you ask for someone's consent or permission before you use their data for marketing.
