Brand

Brand voice guidelines

Brand voice guidelines
  1. What is brand voice guidelines?
  2. What is a brand voice examples?

What is brand voice guidelines?

The best way to do that is by creating brand voice guidelines. Your brand voice guidelines lay out the language, messaging examples, tone, and personality of your business. It shares your characteristics, maybe the lingo you use, and how you bring your company values to life.

What is a brand voice examples?

Coca-Cola has a brand voice that focuses on positivity and friendliness. Their marketing and messaging are full of examples of happy lives made better with a drink of Coke, which over time has helped to build a strong connection between the product and good times.

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