Itqualityassurance
Brand
Aligning UI animation and interaction to brand identity
What is branding alignment?How do you structure brand identity?Why brand alignment? What is branding alignment?Brand Alignment Defined Brand alignme...
Branding applications
What are brand applications?What are the 4 elements of branding? What are brand applications?A branded app is a mobile application created by a comp...
Which language to use for an European brand name?
Do brand names need to be translated?Do brand names in a foreign language lead to different brand perceptions? Do brand names need to be translated?...
What constitutes an effective Brand/System Persona?
What does brand persona mean? What does brand persona mean?A brand persona is the personification of your company: its goals, how it wants to presen...
Information Graphics vs Brand Awareness
What are the four 4 levels of brand awareness?What is the difference between brand awareness and recognition?Is branding and brand awareness the same...
How to get the difference between Corporate and Consumer Branding across to clients?
How is a corporate brand different from a personal brand?How is a corporate brand different from a product brand and in what ways are they alike? Ho...
Brand consistency meaning
What is brand consistency? Brand consistency means ensuring that the way you present your company—and what it stands for—remains the same across all y...
Brand voice guidelines
What is brand voice guidelines?What is a brand voice examples? What is brand voice guidelines?The best way to do that is by creating brand voice gui...
Why do consumers choose one brand over another
Service Quality, Customer Experience, Brand Awareness, association and Brand Perceived Quality are the factors which customer consider while preferrin...